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Off topic, but is anyone looking at the effects of Substack? What happens to readership size of an Adam Tooze on substack compared to if he wrote for the nytimes (where I could see his thoughts on creating a brilliant essay), what expected value is created by an incisive comment that is seen by two people, etc. And is there a way to create more value from it.

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It seems like there is a lot of rather bright human potential here, corralled.

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